Marketing Myopia in the golf business
How you see things — your unique point-of-view — skews everything you do. You can't escape it. Whether you need to launch an ad campaign...
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Golf Marketing Blog — Smart marketing is like smart golf.
You all know what happens when you don’t think through a golf shot before you swing.
Even if you hit it well you can put yourself in a bad spot.
That’s how most golf companies handle marketing — ready, fire, aim at impossible flagsticks.
At Birdie Ops it's strategy first, then execution. Smarts before art, every time. Read on, and see how we think.
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